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I was blown away by the creativity and professionalism of Untypical Co. My brand has never looked better, and the feedback from my customers has been fantastic!
Brand
Strategy
Your brand is more than a logo or a tagline—it’s the soul of your business. At Untypical Co., we craft strategies that resonate with your audience and set you apart from the competition.
Why Brand
Strategy?
A well-thought-out brand strategy goes beyond aesthetics—it aligns your mission, vision, and values with your target audience. Here’s why it matters:
Stand out in a crowded marketplace.
By defining your unique value proposition, you distinguish your business from competitors, ensuring your brand stays top of mind.
Build trust and loyalty among your audience.
A strong brand strategy creates a consistent and authentic message that resonates with your audience, fostering trust and long-term loyalty.
Boost Business Growth
With a focused brand strategy, your business becomes more recognizable, leading to increased revenue and market share.
Increase engagement and revenue.
A clear and unified brand message ensures your audience connects with you across all platforms, boosting customer interaction and retention.
Statistics:
- 77% of consumers prefer to buy from brands they feel emotionally connected to.
- 91% of people are more likely to trust a brand that maintains consistency in messaging and design.
- 23% average revenue increase is achieved through consistent branding.
- 70% of consumers say brand trust is a top factor in their buying decisions.
1
+
Years Of Experience
What We
Offer
Our approach combines research, creativity, and strategy to deliver a brand experience that reflects your business goals.
Discovery &
Strategy
Brand Discovery
Dive deep into your mission, vision, and values to define the foundation of your brand.
Brand Messaging
Develop a clear and compelling message that reflects your identity and connects with your audience.
Vision Alignment
Ensure your branding aligns with your short- and long-term business goals.
Research &
Positioning
Competitor Analysis
Identify opportunities to differentiate yourself in the market.
Audience Insights
Leverage data to understand customer needs, preferences, and behaviors.
Positioning Strategy
Craft a unique market position that establishes you as a leader in your niche.
Visual
Identity
Logo & Brand Assets
Create an impactful logo and cohesive design elements that visually represent your brand.
Color Palette & Typo
Design guidelines that enhance brand recognition across all platforms.
Brand Style Guide
Ensure consistency with a detailed document outlining all visual and design standards.
Customer
Experience
Customer Persona
Define your ideal customers to deliver highly targeted experiences.
Touchpoint Strategy
Map out key moments where your audience interacts with your brand.
Messaging Consistency
Align tone and voice across all communication channels to maintain trust.
How It Works
Our Process
Step-01
Discovery
We begin with a deep dive into your business, your audience, and your goals.
Step-02
Audit
A full assessment of your existing brand assets to identify gaps and opportunities.
Step-03
Strategy Development
We create a comprehensive roadmap, including messaging, visual identity, and positioning.
Step-04
Implementation Support
Whether launching a new brand or refreshing an old one, we guide you every step of the way.
what they say
Our Clients,
Our Advocates
Here’s what some of our amazing clients have to say about their experiences working with us.
Oluwatobiloba Adeyemi
Founder of Tobi’s Creations
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The team went above and beyond to ensure our project was a success. They truly understand the needs of modern businesses, and it shows in their work.
Zainab Yusuf
Marketing Director at NaijaMart
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From the very first meeting, Untypical Co. made us feel like a priority. Their expertise in branding and web design helped us achieve our goals faster than we imagined!
Ekene Nwankwo
Owner of Ekene’s Bistro
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The team at Untypical Co. is simply amazing. From strategy to execution, they ensured every detail was perfect. Our website now stands out in a competitive market!
Ibrahim Bello
Owner of BelloTech Innovations
Why Choose
Untypical Co.?
We’re not just strategists; we’re your partners in growth. Our mission is to deliver strategies that align with your goals and produce measurable results.
It’s Time to Build a Brand That Matters
Frequently asked question
What’s included in a brand strategy package?
Our package includes brand discovery, visual identity design, messaging framework, and implementation support.
How long does the process take?
Depending on the project scope, it typically takes 4–8 weeks.
Can I get a standalone service?
Yes, all our services are customizable to fit your needs.
Ready to work with us?
Copyright © 2025 Untypical Co.
AGENCY
Copyright © 2025 Untypical Co.